Built in 1863, the Star of India is the oldest iron hulled sailing ship that still sails. It is currently a museum in San Diego. Comic-Con is also in San Diego. When Ubisoft wanted a pirate ship the natural course of action was to pack up the museum and move it to the convention center where we turned it into an immersive Black Flag experience. Three floors of engagement awaited fans including the coveted sneak peak player demo with the developers.
A line 1/4 of a mile long
6000 fans in two days
One very cool and well attended celebrity VIP party
And cannons
This was a very interesting process. Edward (right) and Blackbeard (left) have a lot of costuming in the game, not all of it translated to real life. In the end they look fantastic.
The holy grail of the experience. Fans get to view the game before its release while professional gamers show crowds special tricks.
When a space is a 150 years old, and a museum, you have to come up with clever ways to rearrange it without changing it. Wall hangings such as this to hide and divide space on the Jackdaw.
Attendees got the chance to meet legendary comic artist and McFarlane Toys Founder, Todd McFarlane, who signed an exclusive limited edition Assassin’s Creed poster giveaway and got a first look at the new McFarlane Toys’ Assassin’s Creed figure line and resin statue.
While aboard the ship, fans could view the new single player gameplay demo, with an insider’s perspective from the development team and play the acclaimed multiplayer mode, including customized game modes.
